Initiation Village-Owned Enterprise for Strengthening Tourism Development

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Published: Dec 1, 2020

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Panca Oktawirani
Graduate Program Tourism Management, National Kaohsiung University of Hospitality and Tourism, Kaohsiung City, Taiwan (R.O.C.)/Tourism and Travel Business Department, University of Jember, Indonesia
Teng-Yuan Hsiao, Dr
Department of Leisure and Recreation Management, National Kaohsiung University of Hospitality and Tourism, Kaohsiung City, Taiwan (R.O.C.)

Abstract

This study takes a perspective on the analysis of village owned enterprise involvement on tourism development in Tamansari, Indonesia. Using descriptive data, the paper aims to demonstrate that the driving force behind these enterprises is the need to improve the village economy such as optimizing village assets, developing community resources, and creating business opportunities. The qualitative study was undertaken between August - October 2019. It employed interviews with stakeholders (enterprise managers, local government, and residents of Tamansari).  Furthermore, the study utilised observation and secondary materials. This paper discusses preliminary findings regarding the study’s participants’ concerns in strengthening sustainability of tourism development in Tamansari.  Accordingly, the study develops the key factor role of village enterprise and how to gain the sustainability business community, and tourism development in local area.


Keywords: Village-Owned Enterprise, Sustainable Tourism, Initiation, Banyuwangi, Indonesia

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How to Cite
Oktawirani, P., & Hsiao, T.-Y. (2020). Initiation Village-Owned Enterprise for Strengthening Tourism Development. Journal On Tourism & Sustainability, 4(1), 71–81. Retrieved from https://ontourism.academy/journal/index.php/jots/article/view/92
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Vol. 4 No. 1 (2020)
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